Emergence of handcraft Start-Ups in Algeria, towards the global market: study case Ministry of tourism and handcraft
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Date
2021-06
Journal Title
Journal ISSN
Volume Title
Publisher
Ecole des Hautes Etudes commerciales
Abstract
The handcraft sector in Algeria remains today a driving force for development, with
over 1 million jobs and thousands of workshops created in the handicraft sector until the year
2015, today the handicraft sector provides solutions to the social crisis to deal with the energy
crisis in Algeria. The actions of rehabilitation of the hundreds of existing crafts, and to
revaluation of the Algerian heritage, lead to jobs.
Speaking of our case study, Algeria is an attractive country on a national and
international scale. Many opportunities for the creation of handcraft startups are provided by
our environment and not found elsewhere. However, the existing obsticles on both levels,
national and international makes it more challenging for the startups emergence.
The purpose of this research is to know the algerian handcraft startups
have the potential
to penetrate the global market
Description
Keywords
Algerian handcraft sector, Global market, Start-ups, Handcraft start-ups