The impact of social innovation on enhancing staff motivation: study case: Henkel Algeria

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Date

2018-06

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Publisher

Ecole des Hautes Etudes commerciales

Abstract

Nowadays, more and more companies from the international business environment, are starting to consider their own employees as a more important resource than the financial capital or the physical assets. This is why the employee motivation is becoming one of the main focuses amongst the companies who want to maintain a competitive position in the market. Motivation, as an instrument used for the increase of human resource productivity, can take different shapes, according to the psychosocial profile of each employee. Thus, the managers should build a personal relationship with their employees and try to understand their expectations regarding to what the company can offer then. Social Innovation is a unifying concept, bringing together diverse narratives about the workplace and work organisation used at different times and in different Member States. These include work organisation, high performance work systems, learning organisations, workplace social dialogue, and both direct and representative participation. The wider policy outcome of social Innovation is to contribute to sustainable economic, ecological and social change by fostering the innovative capacity of organisations and individuals. Workplace Innovation is considered a necessary enabler of effective technological innovation. Developing and deploying human talent and fostering a willingness to cooperate are an indispensable component of a versatile network economy, relying heavily on participation, dialogue and self-organisation by engaged individuals working in and between organisations. Defined this way, Workplace Innovation is social in its goals as well as in its means. Little is known about how social Innovation drives and adapts to recent and emerging social developments in the world of work: the growth of self-employed individuals, the growth of the network economy and multi-located working sites, the notion of the mobile and boundless ‘workplace’, the concept of distributed leadership and management, the changing institutional roles of unions and occupational groupings, the ageing work force, complex patterns of self-organising linkages connecting organisations and individuals, the application of ICTs and the use of social media. These highly unpredictable emerging patterns demand social intelligence and innovative capacity which transcends technical or economic perspectives alone

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Keywords

Social innovation, Staff motivation, Well-being, Flexibility, Autonomy

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