The impact of Corporate Social Responsibility on Corporate Social Performance: case study: SEAAL
No Thumbnail Available
Date
2019-06
Journal Title
Journal ISSN
Volume Title
Publisher
Ecole des Hautes Etudes commerciales
Abstract
The environment is becoming more complex and imposes on companies a
growing effort, adaptation and modernization. As a result, the mutual
expectations of companies and employees are multiplying and the idea that
individuals make the success of the company is increasingly highlighted.
With changes in the business environment and internationalization with all its
forms, Algerian companies to ensure sustainability and solvency must follow the
trend and adopt a CSR approach that takes into account sustainable development
with all its dimensions as the majority of multinational companies. This
multidimensional approach encourages companies to surpass their classic and
purely economic vision and to integrate environmental and social aspects into
their activity.
Our research is therefore interested in the company's initiatives in order to
integrate a CSR approach into its classical management, and to invest the
performance in its human and social dimensions and then include integrating
this variable into a global approach. Of the concept in question.
This dissertation's main objective is to demonstrate the correlation existing
between CSR and the Company's Social Performance, in order to highlight the
need for this approach and to encourage and enrich environmental and social
thinking
Description
Keywords
Corporate Social Responsibility, Sustainable Development, Company Image, Global Performance, Social Performance, Human Performance / HR, CSR Approach, Social Aspect, Economic Aspect, Environmental Aspect, Ethical Spirit